White Label & Strategic Partnerships

Skip the build. Launch on our engine.

Building a commercial-grade hospitality POS takes $3M+ and three years of engineering. Or you launch on top of Aireus — already production-hardened across hotel groups, restaurant chains, and multi-outlet operations. Your brand. Your customers. Your roadmap. Our engine.

The Engine · Production-Hardened
Built-in reportsSales, menu, labour, performance
150+
Certified integrationsPMS, accounting, inventory, labour, loyalty
54+
Customer churnvs ~20% industry norm
<5%
Countries operatingBoutique, regional, global
12
Operators running on the engine you would license
1 Hotels The Marker Key West Copal Tree Lodge Ramon's Resort The Piper Arms CIVANA Hopkins Bay Resort Avana Retreat Senato Hotel Curator Hotels Patraviana Resort Relais Resort Litchfield Golf Articok Engine Room Cracco LuBar Kol Restaurant Plume Pebblebroke Hotels 1 Hotels The Marker Key West Copal Tree Lodge Ramon's Resort The Piper Arms CIVANA Hopkins Bay Resort Avana Retreat Senato Hotel Curator Hotels Patraviana Resort Relais Resort Litchfield Golf Articok Engine Room Cracco LuBar Kol Restaurant Plume Pebblebroke Hotels
Why This Is Even Possible

Most POS vendors will not white-label. We were built so it works.

Most major POS vendors do not white-label their own platform. They have one brand, one go-to-market, one channel. Aireus was built modular from day one — a clean separation between the platform engine, the brand layer, and the merchant configuration. That is what makes a real white-label arrangement possible. It is also why most channel partners who evaluate this end up here.

Three Paths To A Hospitality POS

Build it. Resell someone else's. Launch on Aireus.

The honest comparison of your options if you are entering the hospitality POS market under your brand.

Path 01 · Build From Zero

The DIY route.

$3M+
3+ years to first paying customer
  • Multi-million dollar engineering investment
  • Two to three years to first paying customer
  • Engineers, designers, support — a small company to staff
  • Payment certification from scratch
  • Hotel PMS integrations built one by one
  • An AI roadmap to design, train, and ship
  • Bugs on day one
  • A funding clock that does not stop
Path 02 · Aireus White Label

Launch on the engine. Wear your brand.

Weeks
to your first branded launch
  • Predictable licensing — operating expense, not capital
  • Production-hardened platform from day one
  • Sales team, not engineering team
  • 54+ certified integration partners included
  • AI Reporting, KDS, Loyalty, Mobile, Apple TV bundled
  • Payment Freedom — your processor or your customer’s choice
  • You own brand, pricing, customers, and roadmap
  • Hospitality-native — not retail retrofitted
Path 03 · Resell Generic SaaS

Reseller deal with a major POS vendor.

Low margin
No brand, no roadmap control
  • Channel margins typically thin
  • Their brand on every customer touchpoint
  • No roadmap control — you wait for vendor priorities
  • No customization for your market
  • Customer relationships routed through vendor
  • Vendor can pull the channel any time
  • Restaurant POS, not real hospitality depth
  • Locked into their payment processor
Your Brand, Everywhere

The platform wears your logo — not ours.

Branding goes beyond a logo swap. We rebrand the iPad POS, the back-office portal, the mobile ordering site, the Apple TV app, the loyalty card, the customer receipts, the support portal, and the documentation. Aireus disappears. Your brand is everywhere your customer looks.

  • iPad POS UI, login, and lockup
  • Back-office portal & URL
  • Customer-facing receipts and emails
  • Mobile ordering site, branded domain
  • Apple TV in-room dining UI
  • Support portal & documentation
Before
Aireus.
Check #4521 · Table 12
Appetizer
Entree
Bar
Dessert
Wine
Beer
Spirits
N/A
Send
Pay
Split
Hold
↓ Rebranded as ↓
After
Your Brand.
Check #4521 · Table 12
Appetizer
Entree
Bar
Dessert
Wine
Beer
Spirits
N/A
Send
Pay
Split
Hold
Your Economics

Where the revenue actually comes from.

A serious channel partner thinks about lines of revenue, not just features. Here are the four lines a white-label arrangement opens up.

01 · Recurring

Subscription revenue.

Your customers pay you monthly on your branded subscription. Your book of merchants. Your retained relationships. Predictable MRR you can model and finance against.

02 · Payments

Processing revenue.

If you bring a payment processor relationship, every merchant transaction generates processor revenue. Aireus’s Payment Freedom architecture means you keep your rails.

03 · Services

Customization & implementation.

Per-merchant onboarding, custom feature work, deployment services, training. Billable engagements alongside the recurring subscription. High-margin services revenue.

04 · Support

Premium support contracts.

Tiered SLAs for your merchant base. Standard, Premium, Enterprise tiers. Recurring contracted revenue stacked on top of the platform subscription.

What You Get Under Your Brand

The full Aireus platform — wearing your logo.

Every Aireus module. Every integration partner. Every back-office tool. Branded to your business model.

01 · POS Core

iPad-native POS

Counter, tableside, kiosk, mobile. Hundreds of granular switches. Your brand on every screen.

02 · Kitchen

Smart KDS

iPad-based kitchen display with prep times, bump, expo, runner workflow. Multiple view modes.

03 · Payments

Payment Freedom

EMV, tap, chip, mobile wallet, QR, text-to-pay. You bring your processor, your customer keeps choice.

04 · Cloud + AI

Back-Office Portal + AI Aireus

Web-based control hub, 150+ reports, Menu Change Wizard, AI Reporting with plain-English queries.

05 · Guest

Mobile + Apple TV

Mobile self-ordering, QR-on-receipt, branded Apple TV in-room dining with charge-to-folio.

06 · Connections

Integrations + Loyalty

54+ certified partners — Oracle Opera, Maestro, Restaurant365, ADP, QuickBooks, Givex, and more.

Two Partnership Tiers

Co-Brand for channel scale. Strategic Partnership for territory.

The right partnership structure depends on your scale, your market, and your strategic ambition.

Tier 01 · Co-Brand Reseller

Your brand alongside Aireus.

The lower-touch path. You sell, service, and support a co-branded Aireus platform under your channel relationship. Standard onboarding. Standard support. Standard licensing.

  • Co-branded iPad POS & portal
  • Your customer relationships & book
  • Aireus engineering & updates
  • Standard licensing & channel margins
  • Sales playbook, demo scripts, battle cards
  • Support tier escalations through Aireus
Talk to channel partnerships →
Tier 02 · Strategic Partnership

Exclusive arrangements. Direct executive sponsorship.

For payment processors, hospitality software companies, and market entrants pursuing a deep, exclusive arrangement — potentially territorial. Direct engagement with Aireus executive leadership. Privately scoped, NDA-required.

  • Deeper platform integration scope
  • Territorial considerations available
  • Reciprocal IP & co-development structure
  • Direct executive sponsorship from Aireus
  • Custom commercial structure & long-term commit
  • Confidential pricing & terms under NDA
Apply via the Strategic Partnership form →
By Application · NDA Required · Office of the President
How It Works

From conversation to launch.

Co-Brand partnerships typically launch in 8–16 weeks. Strategic Partnerships are scoped privately.

01

Scope & commercial terms.

Initial call to understand your target market, your brand, your existing customer base, and your go-to-market plan. We agree on commercial structure — licensing model, revenue share, support model.

02

Branding & configuration.

We rebrand the platform — your logo, colors, domain, login portal, customer-facing UI, hardware stickers, documentation. Aireus disappears; your brand is everywhere.

03

Sales & support enablement.

We train your team on the product, the integrations, and the sales motion. You get a playbook, demo scripts, battle cards, pricing sheets, and a support runbook — all in your voice.

04

Launch — and your first customers.

You go to market. Our team is on standby for escalations, custom integrations, or strategic deal support. Your customers experience your brand. The engineering lives in ours.

Common Questions

What partners always ask.

Who owns the customer and merchant data?

You. All merchant accounts, operational data, and commercial relationships belong to you. Aireus does not market to, upsell, or interfere with your customers.

How is IP protected on both sides?

Original Aireus IP remains with Aireus. Your customizations and brand-specific work remain yours. Any reciprocal contributions are documented under a separate IP agreement.

Can the POS be customized beyond logos and colors?

Yes. Branding goes beyond visuals. Aireus supports workflow configuration, feature enablement, merchant roles, reporting structures, and pricing logic based on your business model.

Can a Co-Brand partner upgrade to Strategic Partnership later?

Yes. The Co-Brand tier is a natural starting point. As your channel scales, the relationship can evolve into a Strategic Partnership with deeper integration and exclusive scope.

Does it support payment gateway integrations?

Yes. The Aireus architecture is processor-agnostic — you ship with your own processor, and your customers keep the freedom to choose.

How long until launch?

Co-Brand partnerships typically launch in 8–16 weeks depending on branding scope, integration complexity, and team readiness. Strategic Partnerships are scoped privately.

Ready when you are

Let us scope your partnership.

Whether you are exploring a Co-Brand reseller arrangement or a deeper Strategic Partnership, the conversation starts the same way — a thirty-minute call. Or reach the President's office at 1-888-552-5560.